Digital Marketing
Hôtel Swexan Website and Brand
PROBLEM:
SOLUTION:
Due to staffing changes, we were a bit behind in the launch of the developer’s first hotel, Hôtel Swexan. As a result, I was assigned to the project in Q4 of 2022 with less than 9 months to opening.
Pulling the hotel marketing together was a huge collaborative effort across all departments and teams. My primary responsibility was launching the website, brand photography, providing all branded materials, branded materials for all restaurants within the hotel, and overall ensuring the hotel stayed on brand. Although this was my first foray into hotel marketing, we had excellent team members willing to teach and I was well versed in websites, branding, and working under a tight timeline.
